The future of the book is very important to our work. There was an article in the New York Times, April 4, 2009 about Bradley Inman – the inventor of the “vook” – a multi-stream, multimedia and hybrid publishing solution. <\/p>\n
The name for the digital book has been something that we have been thinking about at ACA. The “vook” is a great concept that should be explored further. <\/p>\n
Interestingly, the article discusses the portability of books as an advantage for the old format. This is something that has been challenged by Kindle and other e-book readers. “For all the hype and initial success of devices like the Kindle, they threaten to strip traditional books of much of their transportive appeal.”<\/p>\n
We believe the “vook” is the beginning of a new trend in content and information. Even though “Tradition-minded readers might resist the notion of stories gussied up with potentially gratuitous video and encumbered with the need for conversations between writer and reader” – we believe 10 years into the future publishing a book will be more interactive then static.<\/p>\n
click here for nytimes story<\/p>\n","protected":false},"excerpt":{"rendered":"
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